Creativity, Inc. with Pixar co-founder, Ed Catmull

Ed Catmull, Pixar’s co-founder and former president, shares his insights on creativity, leadership, and innovation. In this interview, one of the most influential figures in the animation industry┬áreveals how he built a culture of excellence at Pixar, how he collaborated with Steve Jobs, and what he learned from his failures.

In conversation with Valerija Cerovec, Book Club manager, Ed reveals the secrets behind the expanded edition of his New York Times best-seller, Creativity, Inc., where he shares how Pixar fosters a culture of creativity and problem-solving. Co-written with Amy Wallace, Creativity, Inc. is a must-read for anyone who wants to unleash the full creative potential of their group or company. Before reading it, watch our exclusive interview with Ed: