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Head of Planning

We are looking for a Head of Planning who can unearth sharp customer insights to create inspirational creative briefs.

The role

What you will do

  • Unearth key customer, category and brand insights to build a creative strategy
  • Inspire creative development with a narrative and brief that delivers clarity at speed
  • Work hand in glove with creative to navigate the ship in the right direction
  • Create clear messaging frameworks for clients that cut-through with their customers
  • Consult clients on their overarching brand positioning and narrative
  • Work closely with our Chief Strategy Officer and Executive Creative Director to reimagine how brand strategy can be integrated with performance marketing
  • Produce creative guardrails for clients, including clear verbal and visual identities
  • Define the overarching direction of the planning team, and help to set the overarching creative direction of Journey Further

Requirements

  • You’re a natural storyteller and have a knack for capturing people’s attention when you speak
  • You understand the language we use is crucial to instigating action
  • You have experience working with creative teams and writing creative briefs grounded in meaningful insight
  • You love working on proposition development from discovery, to development, to execution
  • You have agency experience in a similar role
  • You have experience in managing teams and love helping develop others

Location

  • Leeds
  • Manchester
  • London

Salary

  • £55,000 - £95,000 in Leeds or Manchester
  • £70,000 - £100,000 in London

D&I

Journey Further takes pride in creating an environment where everyone can be themselves. This starts with recruitment.

We pledge to make our roles as open as possible and to provide equal opportunities to everyone that is kind enough to give us their time. All recruitment decisions we take will be based solely on the positive skills and behaviours that applicants display and absolutely nothing else.

We do not discriminate based on any personal characteristic, we are a people first agency and we care about and celebrate individuals.

If something is important to you, it's important to us. If you have a particular need during the application process or during your time at Journey Further, please let us know.

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