Retail Week Live 2022

Jonny Longden Retail Week 2022

The Journey Further team are down in London for a debut appearance at Retail Week Live 2022.

Digital Experience Director, Jonny, took to the Main Stage alongside Lick CEO and Co-Founder, Lucas London, to discuss how experimentation and A/B testing have helped shape Lick’s business direction and growth. 

Hear Jonny’s take on why businesses should try to incorporate scientific methods when making business decisions and learn how a ‘test and learn’ culture has allowed Lick to grow into the perfect market.